Web companies - ad revenue based media companies in particular - have amassed great amounts of data on their users. However, they’re data rich and problem poor. Access and error logs are everywhere, but generally they’re not mined for anything more than simple metrics. I’ve used several log analyzers and web trend [...]
At its heart, a targeting engine must make a decision about what ad to send to a website visitor. This can be done at random, by looking at surrounding content, or by looking at history. Most “site ads” are chosen randomly from a short list that’s manually administered by the site owner. [...]
This is part two of a multi-part series. Part one can be found here.
Online advertising is a multi-billion dollar business. Google has become one of the worlds most recognized brands by selling ads on its search result pages and putting context ads on websites. Yahoo and Microsoft are working hard, and spending [...]
This is part one of a multi-part series. The series is continued, here
The Semantic web has been touted has Web 3.0 and the next evolutionary step in internet communications. A Scientific American article from 2001 told us what we should expect of a semantic internet. This is how devices should [...]
Recently it seems like every time I have an idea for a useful web tool someone has built it already.
With OS X Leopard coming out soon I thought using the new text-to-speech system to make a web page reader would be cool. done!
Wouldn’t it be great if you could convert a wordperfect document to [...]
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